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Pinterest - Important for More than Online Retailers

Pinterest is a quickly growing social network that allows users to create and share virtual pinboards based on any number of themes or categories, "pinning" individual photos or items that link back to a website. 

As a major driver of traffic for some US retailers, Pinterest has piqued the interest of more than just online shops - and while Pinterest isnt' right for everyone,  we talk about the many benefits of Pinterest for multiple organistions (not just retailers) in our Web Trends blog post this week.