We create digital journeys that meet your business goals
Not "Just a Pretty Face"
7apples gelato is one of Australia's best Italian gelaterias. The time had come for their website to reflect the funky and slick operation of their St Kilda store. Their old site conveyed this buy using flash through the entirety of the site. Sadly this affected both their Search Engine Optimisation (SEO) and ease of edit ability.
When they approached bwired the brief was simple - raise the bar visually while increasing SEO and edit ability.
The end product still uses flash for its banners and menu to add that "something special" 7apples is all about, but it is now run through a customisable CMS system that allows 7apples to add pages and edit content on the fly. No longer just a pretty face.