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Lori Bijoux use Search to Increase Usability
Lori Bijoux have launched their new website, sporting a sleek design and a range of all-new features aimed at increasing usability and improving the online experience.
Web analytics revealed that visitors to the website knew what they were looking for. To improve usability, bwired provided Lori Bijoux with an expanded search function. The website now provides the option to search by jewellry, accessories, event, material, price, popular products or featured products; within search fields or on the homepage, enhancing the user experience by removing ambiguity and decreasing the number of clicks required for visitors to reach their desired location. The new website is structured in line with this search functionality, improving search engine optimisaiton.
Lori Bijoux use bwired's website management platfrom, coreDNA, to manage their various customer segments, integrating Product Catalogue and eCommerce with Secure Member Pages, enabling secure purchasing through private "web portals" for individual wholesalers, retailers, and the general public. The entire platform is optimised for search engine efficiency, allowing each item to be indexed effectively.
www.loribijoux.com provides visitors with a great online shopping experience, and effectively demonstrates how to create a website with a great look and feel that is equally functional. Worth a look- you may just find the perfect something special for someone for Christmas!