We create digital journeys that meet your business goals
Leading by Example: The Business Card Company
Since 1992 The Business Card Company (TBCC) has been designing and printing top quality business cards, stationery and brochures for companies of all shapes and sizes all over Australia and beyond.
TBCC wanted a website that would allow them to take a strategic approach to e-marketing, and approached bwired to help make it happen.
All websites contribute to the image of the business they represent, implicitly communicating branding and positioning through the "look and feel" in terms of design and layout. The website we created for TBBC reflects their high quality, professional, corporate image, while providing intuitive, simple navigation to the information of relevance to their various target audiences. The site is search engine-friendly, providing increased SEO, thereby generating traffic.
The website is powered by our technology, coreDNA. The platform is fully integrated with all of the TBCC marketing activities and radio/media campaigns, streamlining communications and improving operational efficiency. which provides the Business Card Co. The platform also provides the team with complete control over their website, allowing for quick and easy updates to content and images throughout the site and the provision of fresh and relevant content for visitors, in order to encourage return visits. Our Product Catalogue module allows TBCC to display product options and prices in various categories, and is integrated with our Custom Forms module, providing visitors with the opportunity to tailor-request a quote (increasing lead generation) or easily place an order (boosting sales). Our Statistics module allows the team to track where visitors are referred from and what interests them on the site, providing feedback that ensures content remains relevant and goals and objectives are being reached.
TBCC is another great example of yet another organisation executing business outcomes through website strategy.
To check out the TBCC website click here