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Empty Fridge? Explore Your Local Food Community
Empty Fridge is a website offering a new way of exploring and getting to know your local food community: search favorite restaurants, takeaways, food stores and catering providers, or discover something new just around the corner that users never knew existed!
Empty Fridge is more than just an online listing- it's about a whole food community out there to explore, taste and digest. Through Empty Fridge you can gain insight into and meet the people that provide these foods and services, explore food forums, review a venue, share a favourite dish with friends, or meet fellow food lovers with similar tastes.
The concept concentrates on comprehensive local listings which allow businesses to reach their target audience efficiently and effectively.
The easy one field search function allows users to browse the website for single food ingredients, special dietary needs, or other information like function options, cuisine, etc. The website also allows users to subscribe to a monthly e-newsletter, keeping members informed about local News, Specials and Events.
www.emptyfridge.com.au went live in July with an initially local focus on Albert Park businesses. Restauranteurs and business managers have been positively surprised by the concept and approach Empty Fridge takes, and the ongoing interest in the site indicates it will really take off.
The bwired team worked closely with Empty Fridge to provide a clear roadmap for the future. "bwired played an important role in forming the online and market strategy. Multiple sessions educated on value and meaning of online property, selling approaches and roll out strategies".
So...a little hungry but the fridge is empty? Why not get out there and start exploring!